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SEO and Strategic Web Marketing

Brace Rennels

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Top Stories by Brace Rennels

It was everyone’s commitment to the project that got us to the actual cutover day. But it was our resilience and sense of purpose that helped us persevere the next three days that would prove to be the most difficult challenge we would face to date.   The Friday prior to launch, the database migration was on track and confidence was high we would be able to access the new Social Intranet production site on Saturday morning. And at 8am Saturday it was confirmed, the database migration had completed and we were ready to start our changes. By 7pm, we felt like we were at a good stopping and that the IT team could kick off the search index rebuild that would take approximately 16 hours. This is where the challenges began….   At 5:30am on Sunday, the search index process appeared to be hung at 97%. Rather than confirm with the vendor or project team, a unilateral decis... (more)

Dear Mr. Kraft – NFL Tax Exemption, China Apparel.. Really?

Dear Mr. Kraft and entire New England Patriots Organization, All my wife wanted for Christmas was a Kevin Faulk Jersey. She taught Mr. Faulks children while he was a New England Patriot and was sad to see them move back to Louisiana and I thought this would make a great gift. So, I went to the New England Patriots Proshop to purchase the jersey but because Kevin wasn’t an active player the jerseys weren’t available. With a little help from Google I found what appeared to be an NFL New England Patriots sponsored apparel website http://www.patriotsfansgear.com/. They had the jersey... (more)

Cloud Computing: What It Is and How to Use It

Enterprise Cloud Track at Cloud Expo If you listen to the IBM advertisements on television “The Cloud” is described as a “workload optimized service management platform” but what does that mean? Basically, in the most simplistic form, the Cloud is a virtual data center. That is it! People often ask me to explain what it is, how it is used and why is it so popular? Usually, to avoid the deer in the headlights look by trying to explain what an optimized workload is, I will usually explain that it is a virtual data center. However, there are unique characteristics that allow it to ... (more)

Move, Flex and Protect Your Workloads

Server, storage and site migrations have always been the elephant in the room. IT managers know that it is necessary to reduce costs and improve workload management but cringe over the potential impact to production. In the past, migrations have usually required significant planning, design and downtime, which is no longer acceptable. Now flexible, more efficient workload infrastructure is necessary to reduce costs. A few years ago virtual migrations were no different than any other server or storage migration: P2V products were complex and time consuming - and some P2V solutions... (more)

A Pandemic Exercise - Telecommuting & Will the Infrastructure Support It?

I attended a pandemic exercise at Northeastern University last year that was really enlightening and timely considering the latest information about the “swine flu”. Although far from a pandemic at this time, the CDC is taking preventative measures by communicating with the general public what they can do to avoid becoming ill. Here are a few tips that can help spread the transmission. Hygiene- Wash your hands, it sounds insignificant but good hygiene can prevent the transmission by touching objects that others who have the influenza have also touched. Avoid any hand to mouth, e... (more)