What is the “Social Journey” and why is it important to integrate
community and web together? I realized that some of you may be asking that
question why would I put my team and community through this process and spend
the level of effort to make it happen. Well, the answer is 48% and that is
justification enough but I feel like I need to explain this concept of “The
Social Journey” first before I get into the details of why 48% is the
answer.
The social journey came about as a discussion between myself and a few peers
two years ago. The conversation kind of started around the importance of
social to the business and how we could better engage our customers,
prospects, and identify specific user behavior to provide some type of
predictive analytics to improve their user experience. Help our users find
the information being searched quicker and then suggest other re... (more)
I attended a pandemic exercise at Northeastern University last year that was
really enlightening and timely considering the latest information about the
“swine flu”. Although far from a pandemic at this time, the CDC is taking
preventative measures by communicating with the general public what they can
do to avoid becoming ill. Here are a few tips that can help spread the
transmission.
Hygiene- Wash your hands, it sounds insignificant but good hygiene can
prevent the transmission by touching objects that others who have the
influenza have also touched. Avoid any hand to mouth, e... (more)
About four months ago we were asked what our community teams needed to
accelerate our plans to upgrade to the latest version of the Jive Software
platform and redesign the experience. The answer basically came back that we
needed an “All Hands On Deck” approach from all teams, including vendors.
We outlined our plans and began setting up weekly sprints and daily standup
meetings to accelerate the design, upgrade and integration customizations to
the community to integrate with the website. So while the design team and our
agency Razorfish started interviewing the community member... (more)
So, as my team continued our accelerated community 3.0 plans our next
obstacle was how to categorize our community structure in order to align with
our .com architecture and keep the navigation consistent between the two
sites.
We have several issues. One is we have many products that have multiple
communities some focused around support, others are beta lab forums,
developer forums, education/certification and subject matter expert
exchanges. We didn’t have to start from scratch as many of the .com
categories fit but we released that just organizing the communities into
topic... (more)
There are several challenges when attempting a data center move or even just
consolidation. Availability is the number one priority. All the systems
during the move need to be available so production operations are not
interrupted. Depending on the technology you use some solutions will require
more downtime than others. If you are consolidating to a blade or virtual
machine infrastructure then you also need to prepare for provisioning new
servers rapidly. Here are a few tips to help maximize your data center uptime
while facilitating a move, migration and or consolidation.
Avai... (more)