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SEO and Strategic Web Marketing

Brace Rennels

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Top Stories by Brace Rennels

Business continuity exercises have always been complicated and hard to exercise. There is significant planning involved to test the availability and recovery of the IT workloads and usually requires extensive downtime and effort from IT managers. Virtualization technology has helped IT managers with this process but that is primarily only for local high availability testing at the primary data center. The roll of a business continuity planner is to exercise the entire IT infrastructure and verify the workloads can be recovered and run at a functional level to restore critical business operations. Double-Take® Software released a three part Double-Take for Hyper-V video webinar with a demo of the product functionality and how it can provide an extreme benefit to business continuity exercises by creating the ability to spin up the virtual machines at the disaster rec... (more)

Meeting the Constant Challenges of Desktop Management

Desktop management is a constant challenge for most IT or call center managers. A new update, service pack or totally new version of operating system can cause headaches for even the most experienced IT professional. The challenges with provisioning new versions of operating systems for desktops haven’t changed over the years: Do update and what is the incentive? Why should I? When do I update? How do I update hundreds of workstations across multiple locations? How can I update without affective end user productivity? With the recent release of Windows 7, many IT professionals are... (more)

Double-Take® Software Launches Double-Take® Availability for Linux Version 4.6

Key Facts: Double-Take® Software (NASDAQ: DBTK) is releasing Double-Take® Availability for Linux Version 4.6, which now provides businesses with continuous full-server protection and allows users to protect not only data and applications but also the entire Linux system including operating system and application files. This product conducts real-time, full-server replication, which protects OS, application and data files to another server, allowing the user to effectively recover data on demand in the case of a server failure or data loss. In addition to full-server replication,... (more)

Amy’s Baking Company: Social Media Disaster or Pure Marketing Genius?

So is the old saying true “even bad press is good press”? If you haven’t seen the latest viral social media meltdown from Amy’s Baking Company it is nothing short of entertaining like watching a train wreck. Clearly all the buzz in the #SocMed industry is what not to do when dealing with critics but I have a slightly different point of view. Is this a disaster or pure marketing genius. I don’t know about you but I can’t wait to visit and get insulted and kind of reminds me of the “Seinfeld: Soup Nazi” episode. Clearly, this is not the way to treat your customers but imagine if t... (more)

A Pandemic Exercise - Telecommuting & Will the Infrastructure Support It?

I attended a pandemic exercise at Northeastern University last year that was really enlightening and timely considering the latest information about the “swine flu”. Although far from a pandemic at this time, the CDC is taking preventative measures by communicating with the general public what they can do to avoid becoming ill. Here are a few tips that can help spread the transmission. Hygiene- Wash your hands, it sounds insignificant but good hygiene can prevent the transmission by touching objects that others who have the influenza have also touched. Avoid any hand to mouth, e... (more)